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EMC Forum 2014

16 September 2014
Indonesia, Jakarta
Grand Hyatt Jakarta


Why Attend EMC Forum?

Megatrends like Social, Mobile and Big Data are redefining the role of IT and creating new business opportunities whilst ushering in a whole new IT era – the “3rd Platform.” Organizations are expecting technology services on-demand in order to meet business needs and priorities.

Are you ready to shift gear from technology management to business enablement?

AT EMC Forum 2014, learn what it takes to scale and harness the power of technology in the midst of velocity changes to make the 3rd Platform leap. Gain applicable insights with exciting keynotes, informative breakout sessions, preferential access to EMC experts and partners, and network with industry peers.

Together, Let’s REDEFINE IT. Be part of something bigger. See you there.

David Wirt

Hear from our keynote speaker,
David Wirt

Vice President of Global Services, EMC Asia Pacific & Japan.

David Wirt is Vice President of Global Services, EMC Asia Pacific & Japan, responsible for helping customers derive more value and positive business impact from their information infrastructure investments through EMC’s comprehensive portfolio of services offering. In this role, Wirt is also chartered to expand EMC’s overall strategic footprint in customers’ environments to drive growth and profitability as well as provide leadership for its full range of capabilities across business, application and infrastructure capabilities.

Learn more about David Wirt


Get hands-on with EMC vLABs
Test-drive the latest EMC technologies

vLABs is a wildly popular online, on-demand, self-service environment where you can get hands-on with complete IT solutions from EMC. These self-paced vLab sessions will be offered on a first-come, first-served basis at EMC Forum 2014. Selected vLABs sessions include:

  • Bullet  EMC Hybrid Cloud Solution
  • Bullet  Data Protection-as-a Service
  • Bullet  VPLEX Virtual Edition for true virtualized high-availability

Learn more about the sessions here.

Redefine Yourself with EMC
Education Services

Prepare Your Organization to Become More Competitive, Innovative, and Efficient

The information storage knowledge gap is widening, largely due to rapid adoption of virtualization technologies and the emergence of cloud computing infrastructure and hybrid cloud. The most challenging part of the transformation to these changes for many organizations is the people and process transformation required – new roles, new skills and new process.

Special Promotional Offer on Cloud & ITaaS and Data Science & Big Data Analytics courses for Forum attendees available. Come visit us!

Learn more about EMC Education Services

Learn more about EMC Forum 2014

Experience the excitement of EMC Forum – the one-day technology conference that helps you redefine IT and transform to a software-defined enterprise.


Event Date & Location


Venue : Grand Hyatt Jakarta
Room name: Grand Ballroom
Address: Jalan M.H. Thamrin Kav. 28-30, Jakarta 10350
Phone: +62 21 2992 1234


Time Topics
0800 - 0845 Registration & Breakfast in Sponsor Showcase
0900 - 0915 Welcome Address:
Adi Rusli, EMC Indonesia Country Manager
0915 - 1005 Keynote: REDEFINE IT
David Wirt, Vice President of Global Services, EMC,
Asia Pacific & Japan
1005 - 1030 Customer Reference:
Ariya Bayu, Vice President, Telco, Logistic, Transportation Hosted Services, TelkomSigma
1030 - 1100 TEA BREAK in Sponsor Showcase
1100 - 1130 Building the Next Generation Software-Defined Data Center With VMware
Presented by: VMware
1100 - 1130 Data Lake In Action: Real-time Analytics On Hadoop
1130 - 1200 Software Defined Storage: Automating your Datacenter
1130 - 1200 Delivering Big Data Workloads as a Service to your Organisation
1200 - 1300 Lunch in Sponsor Showcase
1300 - 1345 Data Center & Virtualization- Enabling Fast IT
Presented by: Cisco
1300 - 1345 Extend The Power of Virtualization From Your Data Center to Devices With Horizon 6
Presented by: VMware
1345 - 1430 Hybrid Cloud Strategy
1345 - 1430 Redefine Xtreme Performance with Flash
1430 - 1500 Redefined Enterprise Storage
1430 - 1500 IT Strategy: Modern Solutions to Drive Innovation and Productivity
Presented by: Dimension Data
1500 - 1515 TEA BREAK in Sponsor Showcase
1515 - 1545 The Fastest Path to Hybrid Cloud
Presented by: VCE
1515 - 1545 Virtual Instruments and EMC Are Redefining Our Customer’s Infrastructure Performance Strategy
Presented by: Virtual Instruments

1545 - 1615 Optimizing Multi-Database & Application Environments
1545 - 1615 From Backup to Availability - Explore the Data Protection Continuum
1615 - 1645 Redefine Availability and Disaster Recovery
1615 - 1645 Redefining Files For The Mobile WorkForce
1645 - 1715 EMC IT Use Case: Unleashing Business Agility For the Third Platform
1715 - 1800 CLOSING + LUCKY DRAW


David Wirt

Keynote Speaker,
David Wirt

Vice President of Global ServicesEMC Asia Pacific & Japan

David Wirt is Vice President of Global Services, EMC Asia Pacific & Japan, responsible for helping customers derive more value and positive business impact from their information infrastructure investments through EMC’s comprehensive portfolio of services offering. In this role, Wirt is also chartered to expand EMC’s overall strategic footprint in customers’ environments to drive growth and profitability as well as provide leadership for its full range of capabilities across business, application and infrastructure capabilities.

Read more

Steve Illingworth

Steve Illingworth

Steve Illingworth is The Chief Technology Officer at Pivotal in Asia Pacific & Japan. Prior to Pivotal, Steve served the same role for EMC Greenplum division and responsible for architecting Business Intelligence and Data Warehousing solutions based upon Greenplum's Unified Analytics Platform (UAP), for customers who are interested in advanced analytics. His previous role, Senior Manager for the Business Information Solutions (BIS) team, Hewlett-Packard Asia Pacific and Japan, had similar responsibilities.

Read more



Wong Tran

As a senior member in EMC regional specialist team involved in notable key projects, Wong Tran is the technology evangelist specializing in Virtualization and software defined data centre. Wong has had years of extensive hands on experience in Enterprise solutions from building private clouds to Virtual Desktop Infrastructure and Business Continuity and Disaster Recovery.




PK Gupta

PK Gupta

Pushpendra Kumar “P.K.” Gupta has over 29 years of experience in the IT Industry. P.K. received a B. E. in Computer Science in 1985 from MNREC, PGDM from AIMA. Currently, P.K. is Senior Director and Chief Architect, Data Protection and Availability Practice - Asia Pacific and Japan for EMC. In this role, PK is responsible for pre-sales. P.K. has been with EMC since May 1997, earlier roles being Director Product Marketing, Product Management and Director of Engineering.

Read more


Tarun Sareen

Tarun Sareen

Tarun Sareen leads the EMC IT Centers of Excellence - APJ, and runs the Global Delivery Program of EMC IT organization. He is also EMC IT APJ Theater Leader responsible for leading and evangelizing EMC IT’s own ongoing transformation journey with EMC’s customers, partners and industry and helping accelerate business growth. Tarun is responsible for building the IT globalization strategy and processes required for global expansion.

Read more


Fang-How Lim

Fang-How Lim

Lim Fang How is the Regional Director for Virtual Instruments (VI) in the South-East Asia region. He is responsible for the business development and go-to-market strategy for the company in the region to deliver on VI’s vision of creating a world where applications and infrastructure perform better together.

Read more


Matt Oostveen

Matt Oostveen

Regional Chief Technology OfficerVCE Asia Pacific & Japan

Matt Oostveen is the regional Chief Technology Officer for VCE Asia Pacific & Japan. In his role Matt works with senior stakeholders from customers and partners to convey the business and technical value of VCE technology. Additionally, Matt ensures VCE technology aligns the unique requirements of the APJ market to product engineering.

Read more

Christian Purwanto

Christian Purwanto

Territory ManagerIIG, EMC Indonesia

Christian Purwanto joined EMC in July this year as territory manager for Indonesia. He has more than 15 year’s experience in IT software Sales. Previously he has held roles with Computer Associates, Hewlett-Packard, BMC Software and IBM. Taking care of accounts in various segments such as Government, State Owned Enterprises, Banks, and private sectors, Christian believes building trust with his client is the most important part of his role when helping his clients find the right solutions to their pressing issues.

Amit Sharma

Amit Sharma

Advisory Systems EngineerXTREMIO

Amit has over 13 years of experience designing and implementing EMC infrastructure solutions, storage networks & business continuity solutions. 10+ years EMC veteran, handled variety of roles in performance engineering & system consulting. Amit has extensive hands-on experience of system design for mission critical applications in physical as well as virtual infrastructure.

Amit holds the “expert” level of EMC Proven Professional certificatio, is a VNX performance guru and VMware certified professional.

Antonni Antonni

Antonni Antonni

Business Development Manager, EUCVMware Indonesia

Antonni is a Business Development Manager for VMware’s End-User Computing business in Indonesia. His expertise is in conceptual software selling, and he engages key customers and partners to assist them on their journey to Cloud Computing for VMware’s End User Computing vector. Antonni brings with him 10 years of experience in the IT industry having worked with PSG HP Indonesia, with various roles from Solution Sales, Presales consultant, Marketing Development Manager for Busienss PC, Thin Client and POS.


Wiliam Wiliam

Wiliam is Practice Lead for Data Centre in PT Dimension Data Indonesia. In this role, he focuses on Next-Generation Data Centre consulting engagements from data centre facilities design, consolidation and relocation, and architecture consulting, and developing complex Next-Generation Data Centre (NGDC) infrastructure solutions.

Read more

Davy A Trinugraha

Davy A Trinugraha
VMware Indonesia

Davy has over 10 years experiences in IT industry specializing in areas like virtualization, networking, security and data center architecture from companies like D-Link and Avnet where he held various Pre-Sales and Architect roles. Already a certified VCP4 & 5 and with many design and implementation experience with VMware’s solution, Davy’s experience will definitely help accelerate the growth of Indonesia’s business.

Kurnijanto E Sanggono

Kurnijanto E Sanggono

Cisco Data Center & Virtualization Country LeadCisco Systems

A regular speaker at industry forums, Kurnijanto has around 15 years of solid experience in the InformationTechnology arena with various roles. Currently, Kurnijanto is Cisco Systems, Inc.’s Data Center & Virtualization Lead for Indonesia.

Read more



EMC Presentations
Software Defined Storage: Automating your Datacenter Server virtualization enabled cloud transformation and customers have realized tremendous benefits from it. It leads us to wonder: Can we apply the same principles that transformed a single layer of the data center to every layer? That’s the promise of the software-defined data center (SDDC). In this session, we explore the software-defined data center, what it means for complete end-to-end automation, and how you can change SDDC from a buzzword into a real concept that differentiates your business.
Hybrid Cloud Strategy The era of the 3rd Platform is upon us—so how do you capitalize on the massive opportunity it represents? Learn how we're redefining cloud infrastructure to optimize your data center for the 3rd platform, while serving the continuing needs of the 2nd. With Converged Infrastructure and EMC’s hybrid cloud solutions, we are making “Anything-as-a-Service” possible, so you can serve the needs of your business today and tomorrow. Drive greater business value by empowering on-demand, self-service capabilities to your end-users. In this session, we will also discuss how Converged Infrastructure solutions from EMC – Like VSPEX and Vblock – can help you automate your data center faster than ever before. Want to easily deploy self-service portals that allow users to provision their own resources? Interested in metering each department's IT usage and implementing a chargeback model? Converged Infrastructure solutions from EMC can help make your SDDC goals a reality.
Redefined Enterprise Storage Over the past 30 years, as we have transitioned from the mainframe era to the internet era to the recent birth of cloud computing and the explosion of mobile devices, we have seen the number of applications grow from thousands to many millions. This explosion of new and ever diversifying workloads has driven significant innovation in the storage industry. In this session, we will examine how EMC’s Storage Strategy has evolved with these market forces. Learn how to rapidly differentiate between storage offerings from any vendor and have a better understanding on how to match the right EMC storage product for your data center.
Optimizing Multi-Database & Application Environments Over 90% of IT organizations today are running a combination of Oracle, Microsoft and SAP environments. Many CIOs are struggling with the high cost in infrastructure and management of separate IT infrastructure across these distinct application environments. This session will cover how private cloud computing with EMC can help IT organizations optimize infrastructure and operations in multi-database and application environments. Case studies and best practices will be outlined to help reduce IT infrastructure cost and improve productivity for application and IT infrastructure teams.
Redefine Availability and Disaster Recovery EMC continues to accentuate its unique ability to address the full data protection continuum by offering continuous availability, mobility and disaster recovery for more environments and multi-site configurations. EMC introduces VPLEX Virtual Edition - the industry's first virtualized solution that offers both continuous availability and data mobility in a low-cost, 100% software deployment. We will also introduce MetroPoint topology, an industry-unique 3 site business continuity capability for mission-critical applications.
Data Lake In Action: Real-time Analytics On Hadoop Everything we do generates events – click on a mobile ad, pay with a credit card, tweet, measure heart rate, accelerate on the gas pedal, and others. What if an organization can feed these events into predictive models as soon as the event happens and quickly and more accurately make decisions that generate more revenue, lower costs, minimize risk, and improve the quality of care? You would need deep and fast analytics provided by a Data Lake. Pivotal Big Data Suite delivers the Data Lake promise through real-time data services for Hadoop – an in-memory database tier for quick data processing, reasoning, or scoring before the data is persisted in HDFS.
Delivering Big Data Workloads as a Service to your Organisation Come and learn why businesses around the globe are centralising their file data into a multi-protocol data lake that is analytics-enabled and has multiple consumption models. EMC Isilon is the perfect solution for both high performance and active archive file and object workloads. Using the EMC Isilon Hadoop Starter Kit, IT can leverage existing investments in virtualisation and storage to quickly deploy, manage, and scale a Hadoop cluster. And using Pivotal HD, organisations can use existing SQL skills to query and analyse unstructured data collections with impressive time-to-results. Accelerate your Big Data BI, move off an expensive public cloud provider such as Amazon, and bring Hadoop-as-a-Service in house to meet new business demands.
Redefine Xtreme Performance with Flash The way we work today is very different from the past. A more agile workforce is demanding work environments that are accessible anytime, from anywhere, on any device—all without losing performance. At the same time, business needs are changing. Emerging new challenges include lowering cost, securing sensitive data, and supporting a BYOD strategy. In this session, learn how by implementing a Virtual Desktop Infrastructure (VDI) using an All-Flash or Hybrid Array Strategy could be the answer to help solve these challenges. Explore how you can improve end-user experience and productivity, reduce IT costs, improve data protection, and ultimately increase agility and flexibility for your business.
From Backup to Availability - Explore the Data Protection Continuum How do you protect your data: Backup, Replication, Mobility or all three? Is one method good enough or should you consider elevating your data protection strategy? In this session, we will examine the issues that put your business data at risk and how you can have the best of all worlds in the Data Protection Continuum. Your organization can evolve its data protection strategy to reduce RPOs and provide continuous operation by building on a foundation of backup and recovery, and then layering in complementary technologies for snapshot management, continuous data protection and availability.
Redefining Files For The Mobile WorkForce It is under pressure to provide users with access to data anytime, from any device and in a secure way that can provide governance controls and meet business requirements. Learn how EMC IT provided a sync-and-share service with enterprise-grade security and manageability using Isilon, VNX, and Atmos storage for EMC’s global mobile workforce. The result? Users get improved productivity from access and sharing of all their local files from all their devices automatically, with no extra steps. IT gets strong security, controls and storage flexibility to protect corporate files and adhere to compliance requirements.
EMC IT Use Case: Unleashing Business Agility For the Third Platform With the advert of the Third Platform, EMC IT's vision is to deliver a rich user experience for secure information access from anywhere, anytime, on any device. Learn how EMC IT delivers enterprise mobile apps for SAP and, synplicity file sync & share and unified communication for productivity and collaboration.

Partner Presentations
Building the Next Generation Software-Defined Data Center With VMware
Presented by: VMware
The Cloud Era is undeniably here and customers around the world are looking beyond cost-savings to the transformative power of a new IT architecture. The answer is the software-defined data center (SDDC), the ideal architecture for private, public, and hybrid clouds. Pioneered by VMware and recognized by the industry and analysts alike, SDDC extends the virtualization concepts you know— abstraction, pooling and automation — to all data center resources and services. Join VMware as we share our vision and provide a view on the blueprint to build the next generation software-defined data center.
Extend The Power of
Virtualization From Your Data
Center to Devices
With Horizon 6
Presented by: VMware
VMware Horizon™ 6 (with View) delivers virtualized and remoted desktops and applications through a single platform and supports end users with access to all of their Windows and online resources through one unified workspace. Horizon—our desktop and application virtualization portfolio—is designed to provide end users with one place to securely access all of their desktops and applications (including RDS, published, XenApp, ThinApp and SaaS applications) from any device they choose, everywhere. It provides IT with closed loop management and is optimized with the software defined datacenter to deliver greater operational efficiencies at the lowest costs. Horizon brings the power of VMware from the datacenter to devices for our customers like never before.
Virtual Instruments and EMC Are Redefining Our Customer’s Infrastructure Performance Strategy
Presented by: Virtual Instruments
EMC is redefining their customer’s infrastructure with Software Defined Storage. Virtual Instruments (VI) is redefining how those customers guarantee performance and availability with next generation Infrastructure Performance Management (IPM). Together, we’re redefining the industry. Join Virtual Instruments' Regional Director, Fang-How Lim, to understand how Virtual Instruments, together with EMC, makes it all possible!

VI delivers the industry’s only real-time Infrastructure Performance Management solution. The award winning VirtualWisdom® platform provides unparalleled visibility into the performance, health and utilization of the entire open systems infrastructure—empowering customers to guarantee the performance and availability of their mission critical applications across physical, virtual and cloud computing environments. Through a unique combination of software and hardware, VirtualWisdom captures, persists, correlates, analyzes and presents a breadth and depth of data never before possible. This highly accurate and comprehensive view enables customers to stop reactive troubleshooting, start managing performance and achieve cost optimization.

VI’s customer base is made up of industry leaders in every major vertical market and includes 34 of the Fortune 100. Virtual Instruments was founded in June 2008, is based in San Jose, California and has sales and engineering offices throughout the US, EMEA and Asia Pacific.
The Fastest Path to Hybrid Cloud
Presented by: VCE
Today’s economy operates at a relentless pace, where organizations must be online all the time, around the globe. This requires infrastructure and solutions with greater flexibility and agility than ever before. Successful organizations are moving to attain increasingly advanced levels of IT and business maturity to focus on delivering additional business value and innovation. This includes moving from a highly silo’d, costly, and reactive IT infrastructure and support model to a simpler one based on converged infrastructure. Hear from Matt as he discusses how Vblock Systems are shaping hybrid cloud adoption strategies to provide immediate speed, agility and cost benefits as well as providing a competitive platform for the future.
Data Center & Virtualization- Enabling Fast IT
Presented by: Cisco
The data center is fundamentally changing. We are now in the midst of the next major inflection point in IT, new applications and cloud computing are placing new demands on IT infrastructure. IT infrastructure needs to be capable of quickly responding to dynamic business priorities and changing market conditions. Customers require an IT infrastructure that brings the scale, agility, and mission-critical availability the business demands, both today and tomorrow. Hence, the industry is witnessing a movement to integrated infrastructures to respond to these new applications and on-demand requirements.
IT Strategy: Modern solutions to Drive Innovation and Productivity
Presented by: Dimension Data
The success of your mobility initiatives critically depends on an effective IT strategy and infrastructure to create operational efficiencies that can drive innovation and productivity. In this session, Dimension Data will provide valuable real-life insights on how we have helped global clients to develop roadmaps that enable your user, organisation and partners.

Xtreme IO Simulator  
EMC Hybrid Cloud Solution with VMware vCloud Suite Learn how to simplify your Enterprise Private Cloud and integrate with the Software Defined Data Center. See how software-defined storage, compute, and data protection all come together to provide an agile and seamless experience for your end users to deploy and manage their virtual infrastructure. Get hands on experience with the VMware vCloud Suite (vCAC, vCOPS, vCO, and vSphere) along with the EMC portfolio (ViPR, Storage Analytics, and Avamar) as we build out some new service catalog items, and deploy them into the private cloud. This vLab is a hands-on experience that follows the EMC Enterprise Private Cloud solution. Taking this lab helps you better prepare you to enable the architecture and automation that can help your IT organization improve deployments and operations, creating the framework to evolve to IT-as-a-Service.

VPLEX Virtual Edition


This vLab introduces a user to the new VPLEX Virtual Edition product. The user learns how VPLEX Virtual Edition provides true virtualized high-availability to geographically dispersed ESXi clusters.
Deploying Hadoop with EMC Isilon and VMWare This lab will walk you through the process of deploying and using your first Hadoop cluster. In this lab, you will learn how to use VMware Big Data Extensions to deploy a small Hadoop cluster with an EMC Isilon NAS storage cluster in order to simplify Hadoop deployments and reduce the time of deployment. Once deployed, you will use this new Hadoop cluster to perform a simple word count and search through several documents
MetroPoint Overview using Recoverpoint 4.1 Simulator This vLab demonstrate a 3-site MetroPoint topology using the RecoverPoint simulator. The user will have the opportunity to configure a MetroPoint? Consistency Group as well as modify existing link and group policies. The user will be able to perform replication load-balancing by switching between Active and Standby Source copies, perform a failover to a Local or Remote copy, and restore production from a remote copy.
Vmware vSphere Integration with VNX2 This vlab showcases how VNX2 systems tightly integrate with VMware vSphere. Come use EMC’s Virtual Storage Integrator (VSI) vCenter plug-ins to view storage topology, provision storage, and monitor storage performance. You are able to see how VMware’s vStorage API for Array Integration (VAAI) and vStorage API for Storage Awareness (VASA) offload functions to the storage array. Finally, see how to exercise Unisphere's VM-awareness to explore attached ESX servers and virtual machines.
Data Protection Considering Hybrid Clouds Transformation is happening everywhere in your environment - your end users and customers are demanding it. You are a cloud service provider or administrator, and now it is time to take things to the next level… the Software Defined Data Center. When implementing technologies such as VMware vCloud Director and vCloud Automation Center, you may be wondering as a Public or Private Cloud Service Provider, how can I enrich my services based on these virtualized platforms to include backup and recovery? In this vLab, choose between two roles, that of a public cloud provider, or private cloud service administrator and walk through the new APIs and features being delivered as part of the latest EMC Avamar release. With these new APIs and integrated backup features, you will learn best practices for integrating backup and recovery in your vCloud Director implementation while offering true Data Protection-as-a Service capabilities.
ViPR Storage-as-a-Service Development and Integration EMC ViPR provides a central point of access to all management functions, translating requests into specific calls to the underlying storage, while offering storage services to multiple users or tenants, with different access roles through a single common portal. This approach standardizes operations, reduces complexities, and improves an organizations efficiency and agility in deliver storage when and where needed. It offers universal APIs to facilitate rapid application development and integration with the existing storage management point solutions.

This vlab demonstrates how customers can get the most from EMC ViPR. See how ViPR delivers fully automated storage services to users and tenants and how you can easily deliver Object, HDFS, and Block Services on the underlying traditional storage arrays or commodity hardware without compromising usability. Enterprises and Service Providers alike can deliver a true Storage-as-a-Service solution for their users – all powered by EMC ViPR either as a software solution or as a hardware appliance. And, as a developer, learn how to use ViPR to integrate your existing storage into VMware, Microsoft, or OpenStack cloud infrastructure and build Big Data applications.

In addition to the EMC ViPR Controller itself, this integrated lab includes:
  Bullet SMI-S Simulator that enables ViPR to provision block storage to simulated storage arrays, such as VMAX and VNX
  Bullet EMC Isilon cluster for ViPR file storage service provisioning
  Bullet VMware vSphere v5.5 with ESXi cluster and vCenter to demonstrate integration with vStorage API for Storage Awareness ( VASA)


Platinum Sponsors


Gold Sponsors


Silver Sponsors


Registration Closed

EMC Forum – Indonesia

Tuesday, 16 September 2014
8.00am to 6.00pm

Thank you for your interest in attending EMC Forum. Registration has now closed, however you can register on-site at Grand Hyatt Jakarta, Jalan M.H. Thamrin Kav. 28-30, Jakarta 10350.

For on-site registration please go to the registration area located outside Grand Ballroom. Registration opens at 8.00am.

If you have any questions or require additional information please contact EMC team by email.

We look forward to seeing you at EMC Forum.


John Roese, EMC Senior Vice President and Chief Technology Officer, to Present Keynote at Australia’s EMC Forum 2014 in EMC ANZ

Posted by: Alister Dias 2014/5/22

By Alister Dias, Vice President & Managing Director, EMC Australia & New Zealand

At EMC, we understand the impact that mobile, social, cloud and Big Data is having on businesses of all sizes, in all industries. IDC calls this new era of computing the “Third Platform” and believes that organisations’ ability (or inability) to compete on the Third Platform will reset leadership ranks in the IT market and every industry that uses IT. EMC is committed to helping you harness these trends as business opportunities and will explore how you can do this at EMC Forum 2014.

As an expert in helping organisations embrace change and innovation, our global Senior Vice President and Chief Technology Officer, John Roese, will be delivering the keynote presentation at this year’s EMC Forum. John will explain how Australian organisations must redefine their IT strategy to move towards a software-defined environment, allowing them to compete in a much smarter and agile way. He will also discuss breakthrough technologies such as software-defined storage and hyperscale cloud capabilities, which are redefining storage and bringing cloud scale economics to the masses.

A 20-year veteran of the IT industry, John heads up EMC’s Corporate Office of Technology and helps set our technology vision and strategy. He makes sure that what we do and where we’re going supports the needs and priorities of our customers. John’s industry experience spans IT from networking, storage, servers and virtualisation, and he has in the past headed an R&D organisation with a staff of 12,000 and a US$1.7 billion budget.

At EMC Forum, John will discuss EMC’s Federated business model, which includes VMware, Pivotal and RSA, and how our combined strategy will empower organisations to move to and embrace the promises of the Third Platform.

Join us at Australia’s EMC Forum, where you will have the chance to learn from expert speakers and real world use cases, participate in customer and technical sessions, and view product demonstrations.

The event will be held in Sydney on Friday, 1 August 2014 and Melbourne on Wednesday, 6 August 2014. For further information and to register to attend please visit here.


Latest Blogs

John Roese, EMC Senior Vice President and Chief Technology Officer, to Present Keynote at Australia’s EMC Forum 2014 in EMC ANZ
Posted by: Alister Dias 2014/5/22

EMC Forum 2014 launching in Australia & New Zealand in EMC ANZ
Posted by: Karinne_Brannigan 2014/5/8

VNX D@REs To Be Different in EMC ANZ
Posted by: ANZ_Team 2014/4/30

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